What we did

The Solution


EFC Swim School is a company in Puerto Rico that teaches swimming lessons to children 6 months to 12 years old. EFC needed an identity that highlighted not only safety response training, but competitive lessons and a fun, youthful environment for children. eWeb developed a logo that inspired strategic use of the brand colors to help differentiate the levels of training, which include beginner, intermediate, and advanced students. With EFC’s new whimsical look and feel, children will be excited to learn to swim for years to come!

Identity Design